Creating a bold user interface for an ecommerce business. Prior to the UI/UX design, we created the brand identity for the store.
The mission was to create a new and refreshing brand identity for an ecommerce store that solely focuses on electronics.
Create an identity, a sitemap, wireframes and ultimately a unique user interface (U.I) and user experience (U.X)
design for the whole flow of the ecommerce store.
Our first meeting with the client was at Chiken Republic in Ikoyi. We got into the mind of the founder to understand what sort of brand appeal he is interested in communicating with the Tatifu UX. Our gatherings from him coupled with our experience in designing for such target audience were helpful throughout the design process. Take a look.
Oluwatobi Mayowa (UI/UX)
Ifeanyi Earnest (Developer)
We presented some variations for the identity, and based on feedback from the project owner and some target personas we showed the concepts to,
we ended up picking this direction but with some few tweaks, from the original adaptation.